Coaching Business GPS!™
Never wonder again, "How exactly do I get clients?"
A free training designed to help you build a coaching business that actually works. The step-by-step system to create, grow and enjoy a Coaching Business for Life!™ Distilled from 25+ years and 2,000+ coaches.
2,000+ coaches served since 1998
$60k–$120k+
earn per year
10–15
ideal clients at a time
6+ weeks
off every year
Anywhere
where you work from
How it works
Easy-peasy. No muss, no fuss.
No pitch. No pressure. Just 35 minutes of practical help!
Download
Grab the free video training and companion workbook.
Watch 4 minutes
Start right away. Keep going if you like it. We think you will!
Score & move
Use the GPS Scorecard to choose your very next move.
The GPS roadmap
8 steps to a Coaching Business for Life!™
Great coaching isn't enough. Building a business isn't easy, but it can be simple. Here's exactly what to do.
Get Your Mind Right
Get clear on your vision, reinforce your confidence, and commit fully. No dabbling.
ID Your Target Market, Niche & USM
Who you coach, what you coach them on, and your Unique Service Methodology.
Establish Your Packages & Pricing
One clear core coaching package with simple three-tier pricing.
Create Your Time & Action Schedule
Schedule the "Big Rocks" of your coaching business first.
Determine Your Marketing Train
Engine, cars, caboose and track: active, passive, keep-in-touch and follow-up.
Take Marketing Action!
Every action has one purpose: to secure discovery sessions.
Master the Discovery Session
A mutual interview to discover whether you're a fit to work together.
Measure Results & Fine-Tune for Improvement
Track sessions, conversion, new clients and average rate. Then adjust.
1 of 400
selected for the CoachU
Millennium Tour (2000)
Meet your guide
Hi, I'm Michael Charest.
In 2000 I toured the U.S. in an RV with Thomas Leonard, the "Godfather of Modern Coaching" and founder of CoachU and the ICF. Two cities a week, over 2,000 coaches. One question wouldn't die:
"How do I get clients and grow my coaching business?"
Coaching Business GPS!™ exists to answer it, once and for all.
- Coach since 1998
- Spoken to 40+ ICF chapters
- Groups, retreats, VIP days & licensing
- Served coaches & solopreneurs since 2001
Coach stories
Real coaches. Real results.
"Best investment I have ever made in my business!"
Michael helped me create a simple, yet impactful plan that lays out exactly what I need to do. No more guesswork… I just wake up and DO what the plan says. My monthly income has increased by 50% on average.
Rebekah Simon-Peter
President, Rebekah Simon-Peter Coaching & Consulting
"I've increased my recurring revenue 96%."
Working with Michael as my coach, I've increased my recurring revenue 96% and released my “hangup” about money. Moreover, it's fun and a pleasure working with Michael, a person of great integrity.
Harlan Oelklaus
Entrepreneurial Systems
"My business has grown by 43% in one year."
I cannot tell you how HAPPY I am that I hired Michael. He's fun, smart, caring, compassionate and more. My business has grown by 43% in one year. I now have 21 clients and couldn't be happier.
Ryan Lanier
Founder, Organizing 4 Good
Ready to transform your coaching business?
Dream big, take action, and change lives. Together.